World Dairy Expo 2025

Date: September 30 - October 3, 2025
Booth Number: EH 2817 – 2918 & TM 852-863
Location: Madison, WI, USA

Event Summary

Virtual Farm Tour

Thursday at 10 a.m. CDT with Norm-E-Lane Farm

https://worlddairyexpo.com/pages/Virtual-Farm-Tours.php

McLanahan is sponsoring Norm-E-Lane Farm as part of the 2025 World Dairy Expo Virtual Tour line-up. World Dairy Expo Virtual Farm Tours have brought some of the best dairy operations from near and far to Madison for over 20 years. Dairies featured each year excel in a variety of farm aspects including genetics, technology, community engagement, environmental stewardship, and cow comfort, while representing a wide variety of sizes, locations and breeds.

Norm-E-Lane is a multi-generational, progressive farm, who is continually advancing their enterprises through passionate people, meaningful relationships, leading edge farming and exceptional animal care. Currently, the Meissners milk 4,100 cows in 2, double-25 parallel parlors (2 locations), raise 3,200 youngstock and operate 7,700 acres of cropland.

They have seen numerous expansions since starting in Chili, Wisconsin, in 1946, including installing a digester in 2008 and a manure bedding dryer in 2019. Now, Norm-E-Lane separates solids which are then run through a dryer, post-separation to be reduced to 50% moisture and used for bedding. In 2022, they pivoted from electricity and are now capturing the same gas from the digester and turning it back into liquid natural gas and injecting that directly into the pipeline behind their farm.

Norm-E-Lane's biggest accomplishment comes in the form of pride in knowing that they are a resilient family dairy business, positioned to continue as a passionate player in this great industry for generations to come. They are also honored to carry the responsibility of leading a team of 70 people, who are equally devoted to the way of life Norm-E-Lane leads.

Our Expertise

Long green farms featured 2
Kinnard Farms meets sand recycling goals with McLanahan Bedding Dryer
Lea manor farm featured image

Meet The Team

Reserve a time slot with an industry expert.

David L Swartz

Dave Swartz

Sales and Technical Service - Agriculture
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David Watson

Regional Sales Manager - UK & Europe - Agriculture
Lori Lulich

Lori Lulich

Regional Sales Manager - Midwest - Agricultural Products
Mark Krause

Mark Krause

Managing Director North America
Renee Schrift

Renee Schrift

Director of Global Sales - Agriculture
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Mike Dorris

Regional Sales Manager
Josh Holsopple

Josh Holsopple

Regional Sales Manager - Agriculture
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Mark Sell

Global Director of Engineering - Agriculture